Big Brands, Bigger Pranks : A Roundup of the Top 5 April Fool’s Jokes This Year

April is always a busy month for the world of advertising. Holidays, festivals, and of course the holy April Fool’s Day. Every year, top brands bring out their funniest best with elaborate pranks to fool their audience. Check out some of the most popular pranks of this year –
Ola Cabs – Taking you on a “ride” with – #NewsYouCanUse
Video source: Youtube
“Ola News Network” promised real-time stories, delivered by drivers out on the streets, reporting events and stories as they happen. With a teaser video, a blog release, and crazy social media promotion, this campaign wasn’t just the perfect set-up, it was almost real. ONN got a lot of people fooled with multiple “news” updates across twitter –
In today’s time, I guess we had this coming. Looks like everyone can do news now. #NewsYouCanUse https://t.co/WOFaULjyyY
— Trendulkar (@Trendulkar) March 30, 2018
Wow. Drivers are now local reporters. I don’t know what to believe anymore. #NewsYouCanUse https://t.co/Fiw1vDG44d
— Gabbbar (@GabbbarSingh) March 31, 2018
This is insane!! Need to seriously check this out. @Rishabhanalyst #NewsYouCanUse https://t.co/DH0FDRbN2T
— Sir Ravindra Jadeja (@SirJadeja) March 31, 2018
UberEats – Soul desserts to turn back time for your skin
Video source: Youtube
Uber’s food delivery arm combined two of India’s biggest obsessions this April – food, and anti-aging. They offered the world’s first anti-aging ice cream. According to their whacky campaign, this revolutionary ice cream works on 8 signs of anti-aging. Well played, Uber.
https://t.co/CaCscvNgL9
Olay joined in too!
Big shout out to @UberEATS_IND for being inspired by the #1AntiAgingcream – Welcome to the Club!
May the youth never melt away #NoMeltingPoint #ScreamForOlayCream #IndiasFavoriteAntiAging #AntiAgingIceCream #AprilFoolDay #AprilFool pic.twitter.com/X3xOzoqazg— Olay India (@OlayIndia) April 1, 2018
Whaaaattt.. #antiagingicecream are you kidding me? So how did this work.. need to have this everyday for 6 weeks? ?? https://t.co/Kt76TN7osK
— Hriday (@HridayKS) March 31, 2018
What an #innovation!
Hat’s off @UberEATS_IND
It is truly a game changer for both #food and #cosmetic #industry.#AntiAging #AntiAgingIceCream #Ubereats #India #fitness #Beauty https://t.co/vKy6REcVsZ— Befitandfine (@befitfine) March 30, 2018
Heinz – Chocolate Mayonnaise: an impossible dream?
Video source: Youtube
Metro
How do you make such a weird combo seem believable? Heinz came up with the perfect product, placed at the perfect time! This crazy mix was marketed as an Easter special to make it sound real. The spokesperson for Heinz even backed up this elaborate prank by issuing an official statement – “It’s hard to improve on perfection, but we think we might have done it.”
Looks like people fell for it –
The culinary experts at #Heinz came up with an delicious #new recipe in time for #Easter: #chocolate #mayonnaise. Heinz knew they were onto a winner by combining one of the most popular #sauces with everyone’s favourite Easter guilty pleasure.
.@HeinzKetchup_US .@KraftHeinzCo pic.twitter.com/kCkZHP8be7— Did You Know ? (@brandpills) April 2, 2018
Heinz creates ‘chocolate mayonnaise’ in time for Easter https://t.co/pKIdP9jYUh pic.twitter.com/bnfGAaJVjH
— Food Tweets (@TweetsFood) April 1, 2018
Heinz is launching chocolate mayonnaise and I think I’m going to be sick. pic.twitter.com/yuA1I5hOan
— Marielle ? (@piercethemousee) March 31, 2018
Reliance JioJuice – Instant battery refills – whenever, wherever.
Time to say goodbye to chargers and heavy power banks. Introducing #JioJuice. #WithLoveFromJio pic.twitter.com/1YaT5OC5DF
— Reliance Jio (@reliancejio) March 31, 2018
Telecomm giant Jio had its eyes on the prize for the best prank this April. They crafted one solution to cure every smartphone user’s problem – low battery. All you have to do is insert a Jio SIM and watch your battery jump to almost full. Offering a fabulous solution that we can never have – cool prank or cruel prank? You decide!
News like this is somehow too good to be true, and people surely caught on:
#JioJuice will go down as one of the best #AprilFoolsDay prank but you never know @RelianceJio May also make this a possibility in the future https://t.co/MAoxUA6x6r
— TARUKA (@TarukaSrivastav) April 1, 2018
“Never thought that a Telecom company would ever manage to pull off a prank like this! Hats off to @reliancejio for its ever innovative ideas! #JioJuice
P.S. You almost had me there. That video was very convincing 😛 #BestPrankEver #AprilFoolsDay”
— Nikhil ? (@CricCrazyNIKS) April 1, 2018
The #JioJuice video seems to be quite genuine but I’m sure thats a prank! Keep up the good work @reliancejio..You almost tricked me into beliving this
— Brajesh Kr S ?? (@brajeshjee) April 1, 2018
McDonalds India – for a heart full of fries.
We’re giving you a chance to win a FREE supply of fries for an entire year. Find the hidden code in the image. Hint- you may want to look on the upper left corner. pic.twitter.com/KlIpZfJN2q
— McDonald’s India (@mcdonaldsindia) April 1, 2018
One brand that’s closest to all our hearts decided to play an evil prank this April. With tempting promises of getting free fries for the entire year, they asked people to find a code hidden in a picture. Follow their directions, and you’ll end up reading a message that says “Promo Code – Happy April Fool’s Day”. The lure of yummy fries as a prank = Savage!
We’re giving you a chance to win a FREE supply of fries for an entire year. Find the hidden code in the image. Hint- you may want to look on the upper left corner. pic.twitter.com/KlIpZfJN2q
— McDonald’s India (@mcdonaldsindia) April 1, 2018
McDonald’s India offered a great deal this April Fools Day. #AprilFools @mcdonaldsindia
Check out the offer:https://t.co/Yet40KyPyG— FishSenseDQ (@FishSenseDQ) April 2, 2018
Check out some more cool pranks by leading brands –
1. Emirates – A flight with the gorgeous view of the sky… too good to be true?
Emirates reveals SkyLounge, the most exclusive Onboard Lounge to be introduced on its Boeing 777X fleet from 2020. A completely transparent lounge with unmatched aerial views and unparalleled luxury, Emirates SkyLounge promises window views like no other. pic.twitter.com/pwtoocM9mN
— Emirates Airline (@emirates) March 31, 2018
2. Burger King – Good things come in all sizes – but how far will Burger King go?
the NEW chocolate Whopper. coming soon to your local Burger King. maybe. pic.twitter.com/9N1snyYhRX
— Burger King (@BurgerKing) March 30, 2018
3. Droom – Ditch the road and take the FLYway with these cool Hover Boots.
The 21st century shoes are here!
With DROOMFLY you can now touch the Sky!
Pre-Book your pair now at: https://t.co/HFFooGtezS pic.twitter.com/HwSyRGBvmL— droom (@letsdroom) April 1, 2018
4. KitKat – Here’s one soap you wouldn’t regret tasting:
Video source: Youtube
5. Google – Google making life easier for you to avoid the really bad jokes. Thumbs up!
Video source: Youtube
6. OnePlus – Switch to the coolest cryptocurrency: PeiCoin by OnePlus is here!
Video source: Youtube
Featured image source: dreamstime.com